World Federation Of Advertisers Names Unilever Media Executive Porter Head Of China Forum

Unilever North Asia media director David Porter was appointed chairman of the World Federation of Advertisers’ Media Forum in China. Porter’s responsibilities will include supporting the WFA’s efforts to help marketers gain a better understanding of China’s media ecosystem. Launched in China in 2012, the Media Forum has held regular meetings in Shanghai. Porter, who joined Unilever in 2010, brings more than 30 years of marketing experience to the WFA job.