India, China Drive Growth In Global Men's Grooming Market, Study Shows

India and China are driving growth in the global men’s grooming market, according to market research firm Kline. Latest data revealed the world market for male grooming is valued at $13.4 billion, growing almost 4 percent, and is forecast to reach $15.5 billion at the manufacturers’ level by 2017. Although Western Europe remains the largest market for men’s grooming products in the world, growth is not as dynamic. In Asia, Japan and South Korea are the most developed markets; however, India and China hold the greatest growth potential, according to Kline.