We use our own and third-party cookies to optimize your experience on this site, including to maintain user sessions. Without these cookies our site will not function well. If you continue browsing our site we take that to mean that you understand and accept how we use the cookies. If you wish to decline our cookies we will redirect you to Google.
Already have an account? Sign in.

 Remember Me | Forgot Your Password?

China's E-commerce Market Forecast To Keep Growing At Full Throttle, Analysts Say

May 1, 2015: 12:00 AM EST
Although China's economic growth has slowed down to about 7 percent, the country's more than 300 million online shoppers are driving growth in its e-commerce market. China's online retail market is forecast to reach $713 billion by 2017, a growth of 142 percent compared with 2013. Data from market research firm Nielsen revealed online sales of consumer packaged goods grew 44.8 percent through May 2014, accounting for 19.6 percent of total sales in 11 major CPG categories. While online commerce is growing, the Chinese consumer is increasingly adopting mobile phones as preferred platform for online shopping, with 57 percent choosing to do so in 2014.
Supriya Chaudry, "Understanding the Online Shopper Experience in China ", CPG Matters, May 01, 2015, © CPG Matters
Domains
China Business
Focus Areas
Sectors
Retail
Market News
Geographies
Worldwide
Asia-Pacific
China
Categories
Consumers
Market News
Trends
Developed by Yuri Ingultsov Software Lab.