About 93 percent of consumers in China said that makeup helps improve personal charisma, while 83 percent agreed that makeup boosts self-confidence, according to an online survey conducted by L'Oréal. Results of the survey also show that about 79 percent of male respondents believe makeup can increase attraction from the opposite sex. Other findings indicate that women are aware of the importance of makeup, with 80 percent of women respondents saying they use makeup on a daily basis, and 37 percent indicating they put on makeup 3–4 times a week.
"L'Oreal gives makeup a makeover in China", China Daily, June 25, 2012
Procter & Gamble received the Cause Marketing Golden Halo Award during the 2012 Cause Marketing Forum conference in Chicago, Illinois. The award recognizes the company's various corporate responsibility efforts, including the Children's Safe Drinking Water program, maternal vaccinations, and educational access. China's The Economic Observer newspaper included P&G on its list of the 30 Most Respected Enterprises in China for its "Socially Responsible Enterprises" efforts.
"P&G Gains Recognition For Cause Marketing, Social Responsibility, Supplier Excellence", Procter & Gamble, June 06, 2012
British Baker Magazine writer Georgi Gyton discusses insights gained during a recent tour of China’s bakeries, manufacturers and supermarkets, as well as a visit to the Bakery China trade show. It is clear, first of all, that the Chinese bakery market is "vibrant and growing" and offers many opportunities – and ideas – for Western companies. Some observations: Chinese baked goods use wheat flour, rice flour, and other cereals; products may be steamed, boiled, pan-fried, deep-fried, or baked; frozen cakes and desserts are gaining momentum; looks are extremely important: Chinese cakes are beautifully decorated, and breads have seeded toppings and often contain cranberry, cheese or spinach rolls.
"The 'face' of Chinese bakery", Bakery Info, June 01, 2012
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China Daily, June 26, 2012
Advertising Age, June 11, 2012
US-China Business Council, June 06, 2012
Wall Street Journal, June 04, 2012
China Daily, May 30, 2012
The National, May 18, 2012
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